The 401(k) Plan Manager’s Guide to Behavioral Finance and Investment Evaluation

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When it comes to mutual fund evaluation, there are five common biases that make it difficult for employers and advisers alike to get a complete picture of each option and appropriately compare the funds to others. It also reviews how employers can avoid them when evaluating investment options for their company’s 401(k) plan. Learn about how you can anticipate and overcome these biases to make good decisions for your plan and your employees.

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